As a designer, I strongly believe that visual aesthetics go a long way to creating an impression. There’s a reason companies and brands go to such lengths to control the visual elements of how they are represented, in television, advertising, products and materials. The effect can be huge.
As Baha’is wanting our Faith to have its broadest impact and reach, I think it’s important we try to make sure everything we do looks its best. While not every invitation for a devotional meeting or flyer for an event is going to warrant or afford a professional designer, it’s always worth putting some effort in to making things look attractive. And in the cases where we can get a professional in, whether paid or volunteer, it’s important to do so.
DesignTheFaith is an online showcase of great design in Baha’i projects from around the world. Featuring not just graphic design, but photography, film, fashion, web design and more, the site is a fantastic resource for inspiration.
DesignTheFaith’s founder, Neysan Zölzer, says he started the site to promote higher standards for design in the community. He hopes to soon add a resources section where Baha’is will be able to download templates for events and flyers for community use.
Be sure to visit DesignTheFaith and support Neysan’s fantastic project and the great work of our Baha’i designers. Also, look out for Baha’i Blog’s monthly Designing the Faith post (beginning next week!), in which we showcase our favourites from DesignTheFaith!
In the mean time, here are a few of my personal favourites for your enjoyment!